Nyaribari Chache Member of Parliament Zaheer Jhanda has announced plans to introduce a Bill regulating Kenya’s fast-growing influencer industry, saying only qualified professionals should be allowed to speak on specialized topics online.
Speaking on Tuesday, October 28, Jhanda said the proposed law will require influencers who comment on matters such as law, health, education, and finance to hold relevant degrees or certifications from recognized professional bodies.
“I am borrowing a leaf from China. Influencers who talk about professional subjects must have degrees and be recognized by bodies like the Law Society of Kenya, ICPAK, or the Media Council,” he said.
The MP argued that the move will curb the spread of misinformation, noting that Kenya’s digital space has become flooded with self-proclaimed experts offering unverified and often misleading advice.
Jhanda cited China’s recent policy that restricts unqualified individuals from discussing sensitive topics online, saying Kenya should adopt similar measures to restore accountability and professionalism on social media.
If enacted, the Bill will require influencers to publicly declare their credentials, disclose when using AI-generated content, and refrain from advertising medical or health-related products without proper authorization.
